Applications to join the HCA Spring Cohort of 2023 close Thursday, Feb 16th
INTRODUCING THE
HEART-CENTERED APPRENTICE
A 12-Month Long Business-Building Apprenticeship
For those who are ready to put their flair for digital marketing, tech & design to good use by helping others with Kajabi
APPLY NOW
Got what it takes?
The Heart-Centered Apprenticeship is where you want to be if you’re interested in learning everything there is to know about creating a 6-figure business that provides 'Kajabi as a Service' to others, while supporting your family & lifestyle.
Being accepted into the Heart-Centered Apprentice isn't all about being "techy". We're looking for the women who have a genuine love of helping others succeed, a passion for Kajabi, the technical aptitude to pick up new software platforms easily, an eye for design, and a strategic mind.
You don't need to be good at ALL.THE.THINGS but you will need unique superpowers and a "special sauce" so that we can give you everything you need to stand out from the crowd.
25 Apprentice Openings Only for Spring 2023
The Apprenticeship brings together a number of magic ingredients
Competence
The technical training you need to be an asset to any digital business – Kajabi, SEO, Coding, Design, Copy, Deadline Funnel, you get the idea
Professionalism
How you conduct yourself and run your business, encompassing onboarding, pricing, project management, systems and processes
Presence
How you show up to the world and set yourself apart from the noise as a specialist who is remembered and sought after
Specialization
The discovering of your super-power so that you build yourself a business in alignment with what you love
Strategic Partnerships
You’ll never be all things to all people, but what you can do is learn to connect and collaborate in such a way that you strengthen both your offerings and increase your impact
Promotion
Creating a raving fan base that explodes your inbox and allows you to pick and choose the perfect clients you want to work with
Not one for lots of words on a page?
We recorded a complete walk-through for you, in case listening in is easier.
Just had to use this thumbnail of Kimi...she'll probably kill me later 😂
THE SPECIAL GUEST LINE-UP FOR 2023
Melissa Froehlich
STRATEGIC GROWTH
Joey Ragona
DREAM CLIENTS
Catherine Dove
SCALE HIGH TICKET
Elaine Jardon
DUBSADO TRAINING
Karissa Harrison
ENNEAGRAM COACHING
"I sometimes bring home as much in a month as I used to in a full year"
I just knew after Meg's free training week that Kajabi was the way forward for me.
Fast-forward 18 months and these days I sometimes bring home as much in a month as I used to in a full year with my old business, but I also have a business that I have built around my own life and has moved us closer to our retirement goals.
Meg and Kim are amazing mentors to their students and I cannot wait to continue on the HCA journey with them.
I would highly recommend joining Meg and Kim in HCA, they have changed my life and I am so excited to be helping my own clients.”
GAIL STARR, Kajabi Specialist
YOUR HCA SUCCESS PATH...
YOUR 6-PART BUSINESS PILLAR FRAMEWORK
Business Pillar 1:
Your Right Fit Client® /
Honing Your Super-Power
In our first business module, we focus on mindset, defining your Right Fit Client®, specialization and determining your super-power to create the perfect solution (product) that resonates with who you want to work with, how you want to work with them, what problem you solve and how you solve it while ensuring you stand out from the competition.
Module Deliverables
Business Pillar 2:
Pricing and Packaging
Pricing and Packaging to determine out of all that you CAN provide, which is the #1 Solution that will get your Right Fit Client® to the promised outcome in the most accelerated, thorough and safest process possible.
Module Deliverables
Business Pillar 3:
Selling & Selecting
Let’s work on Selecting and Selling to achieve a way where you can quickly identify who is a good fit for your solution and weed out those that aren't, thereby protecting your time and energy.
Get comfortable with Discovery Calls and pivoting to present your offers, while also setting up the required processes to ensure that you're only scheduling discovery calls with those you can and want to help - your Right Fit Client®.
Module Deliverables
Business Pillar 4:
Client Experience / Systems
An incredible client experience comes down to more than just the work you do inside of Kajabi. It's how well you communicate & manage expectations.
To help you with this, you'll receive our complete business blueprint (your "Business In A Box") for systematizing your business. All our templates, intake forms, and content collection documents, to save you days, if not weeks, of designing your own processes from scratch.
Module Deliverables
Business Pillar 5:
Marketing / Create Raving Fans
Marketing your Kajabi services is done best by others, so this module is all about learning the activities you need to take in your business to create raving fans who will refer business to you all day long.
Module Deliverables
Business Pillar 6:
Let's Get Booked!
Once your technical and business assignments are complete, which can be done in as little as 6 weeks, you'll be ready to list yourself on The Heart-Centered Apprentice Directory, which is quickly earning an excellent reputation as the best place to go for truly qualified Kajabi support.
In addition to that, our graduates receive client referrals where appropriate direct from Meg & Kimi, referrals from other graduates who are at capacity and you'll probably also feel confident to go and apply for a listing on the Kajabi Expert Marketplace!
Module Deliverables
Apprentice Bonuses
APPRENTICE BONUS
(VALUED AT $3,588)
Your 1:1 Success Sessions
Join Kimi in 2 x 90-Minute 1:1 Success Sessions where you will have pre-work to complete before you both dive deep into her proven strategy to help you determine the Kajabi as a Service business you want to build around who you want to work with, how you want to work with them and when you want to work.
This helps us so that we can understand your individual situation & business objectives.
No one is a number inside of HCA and cohort numbers are kept small to ensure you receive the individual support you need.
Why 2? When you start out in HCA, the first Success Session creates a game plan around the type of business you'd like to build starting out.
What we found is, after you have put into practice what you've learned, started working with clients and making money, you get a better feel for who you want to work with, how you want to work with them and what solutions you'll offer moving forward. So we'll meet again to develop a new plan based on your updated insight and experience.
Extra Bonus
1:1 SOS Calls (Support Online Success)
Kim is offering 2 x 60-Minute SOS sessions to to dive in to get you unstuck, out of overwhelm, back on track, or talk strategy....whatever you need!
That's a total of 5 HOURS 1:1 PRIVATE COACHING!
APPRENTICE BONUS
(VALUED AT $360)
12 Months Membership to Template Tribe - every course creator Canva Template you'll ever need!
As a service provider, your profit margins lie in how well your can systematize your business and an excellent timesaver are templates! No one wants to be recreating the wheel 1,000 times and you'll find every Canva template that your content creator clients could possibly need inside of The Template Tribe!
Everything from workbooks, to slide decks, to module covers, success paths, podcast art, it's ENDLESS!
APPRENTICE BONUS
(VALUED AT $697)
Choose any one of our 10 Template Designs - an end-to-end look & feel for your site
When you're working on client websites your own website shouldn't take a back seat! It's important that your own website is a representation of what you're able to create.
Finding the time to build out your own website can be tricky, but feel free to start with one of our end-to-end template packs that will have you up and running in no time at all.
You're also welcome to use it as a starting point when you're building out client websites and you can choose from any of our current designs!
APPRENTICE BONUS
(VALUED AT $1,797)
12 Months of Funnel Club Access
To be a truly valuable Kajabi Specialist you'll need to understand digital marketing strategies as well as you understand the Kajabi platform.
What turns a lead into a buyer? How do you run the perfect webinar? Or execute the perfect 5-day challenge?
As an HCA student you'll have 5 months inside of Funnel Club where we learn a different funnel strategy every month
AND Extra Bonus
You'll be given ALL the Funnel Club kits to use on your client accounts (funnel templates, email swipe copy, workbook and slidedeck templates, calculators. Anything you need!)
That's right! Commercial License Included!!
Never again will you need to start from scratch designing webinars, challenges, sales pages - this will save you SO much time in your business!
+ "Special Sauce"
12 Months of Client Support
Weekly Power Pods & Co-Working Sessions to work through all your client tasks (think of these like mini-audits)
(valued at $10,400)
Partner Level Affiliate Program
50% of all Kajabi template pack sales and your own "Shop" page for your website
(5 sales a month = $1742 or $20,910 annually)
Business In A Box
Our step-by-step process for client site builds and all legal policies & agreements required to set up and protect your business.
(valued at $4,400)
Qualified Apprentice Promotion
Feature on our website in The Directory as an HCA Certified Apprentice for up to 12 months. The quicker you get yourself certified, the quicker you will get your listing in the HCA Directory so that you can capitalize on our website traffic and launch promotions.
❤ Your own "feature" page on our site to showcase your qualifications, superpowers and personality.
❤ Introduced in all our launches as one of our "trusted Kajabi Specialists".
❤ Referred to when suitable inquiries come into our inbox that our team can not accommodate but where we know you’d be the perfect fit
(PRICELESS! Watch the inquiries roll in!)
"Kim and Meg are the dream team"
”Kim and Meg are the Kajabi dream team and the best guides if you want to learn how to offer Kajabi services as a business.
I reached out to Meg when I was looking to add a Kajabi offer to my existing web design business, and it was quickly apparent that she is not only extremely knowledgeable about Kajabi, but also a very caring and helpful person.
She introduced me to Kim, and over the past few months the two of them have supported me with gaining new Kajabi clients, understanding how to get the most out of the Kajabi platform, and learning the marketing strategy that goes hand-in-hand with the tech side of things. With their support and guidance, I feel really confident in my ability to navigate the Kajabi platform and grow my business.
On top of the tech and marketing training that Kim and Meg have provided me, they have also been very responsive to all of my questions and have created a supportive and helpful community of other aspiring Kajabi business owners.
If you're interested in starting or scaling a Kajabi business, I truly believe that there is no better choice than working with Kim and Meg. They will support you every step of the way. ”
CHRISTINA RAVA, Course Launch Specialist
The Heart-Centered Apprentice
✔ 12 Months Technical & Business Training
✔ Live Business Pillar Coaching, Twice a Year for 12 weeks
✔ 12 Months Directory Listing once all assignments passed
✔ Bi-Weekly Co-Working Sessions & Power Pods
✔ Private Community for collaborations & client referrals
+ BONUSES
✔ 2 x 90-minute 1:1 Success Sessions with Kimi
✔ 2 x 60-minute SOS Sessions with Kimi
✔ 12 Months of Funnel Training inside of Meg's "Funnel Club"
✔ 12 Months of Template Tribe access
✔ Your choice of Meg Burrage Kajabi Template Website Pack
$500 USD x 12 or $5,000 Upfront
APPLY NOWHow about a SLEEP EASY Guarantee?
Concerned it might not be quite the right fit? The best way to know?
… that’s simple. Try it.
Test-Drive The Program Until After Your 1:1 Success Session
When you enroll, you’ll have until after our 1:1 Success Session to decide if HCA is right for you, and if after our call you decide it's not what you need simply let us know by email to [email protected] and we'll gladly refund your entire investment, no questions asked! This means you can even attend our HCA Welcome Call, hear what we have in store, and make up your mind afterward.
You're in good company
In case there's anything we missed, here are some commonly asked questions!
Is HCA right for me given my current situation?
Can I make a go of my Kajabi service business without joining HCA?
What if I can't make the live calls?
What can you expect from US?
What we expect from YOU
How long is the program?
How long do I have access to the training material?
What equipment do I need to start?
Can I take my time to do the course / submit the assignments?
Is there 1:1 Coaching from Kimi or Meg?
When does the 12 Weeks of Live Coaching begin?
Is there a Money-Back Guarantee?
Question not answered?
WORRIED YOUR TECHNICAL SKILLS AREN'T ENOUGH?
The Kajabi platform is ever-evolving and to help keep you up-to-date with all the latest features, you have access to Meg's full A-Z training library every year, which houses over 150+ step-by-step training videos. Within this library is everything you'll need to pass your 6 core technical assignments and the training is re-recorded annually.
ESSENTIAL FOUNDATIONS
Site Settings, Contact Management, Emails & Automations
LIST BUILDING
Quiz Funnels & Free Video
Series formats
PRODUCT CREATION
Structure, Design,
Assessments, Custom
Member Directories,
Student Experience
OFFERS AND CHECKOUTS
Back-End Offers & Automations, Checkout Design & Beginner Coding, Coupon Codes & Flash Sales
SALES PAGES
Page Building, Design,
Early Birds, Waitlist Pages
LAUNCH STRATEGIES
Webinar Funnels &
Challenge Launching,
both Live & Evergreen
LET US GUIDE YOU ON YOUR JOURNEY TO CREATING SCALABLE AND SUSTAINABLE 6-FIGURE SERVICE-BASED BUSINESSES THAT WORK AROUND YOUR FAMILY AND GIVE YOU THE FREEDOM TO WORK FROM WHEREVER & WHENEVER YOU CHOOSE.
Kimi Brown, aka The Joyful Contrarian, built her Kajabi business after having to leave the corporate world to take care of a sick child by becoming a General VA to transitioning into the life-centered Kajabi Consulting & Strategy business she runs from Firestone, Colorado (and other exotic places around the world). Her passion is to short-cut your journey to creating a sustainable business that fits into your life, ensures you stand out from the competition, and is designed to prevent resentment and burnout.
Meg Burrage, Aussie mum of 3 little ones, living on the Caribbean island of Anguilla, has created 7 figures in her business through DFY services, group coaching programs, and template design. A lover of all things strategy, she leaps out of bed every day to help others achieve the freedom and flexibility that they're searching for.
Applications for the HCA Spring Cohort of 2023 close in...
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